How To Register A Trademark Slogan
In this article a trademark attorney will explain how to apply for registration of a slogan as a trademark the examination process of the application and the different criteria that are unique for slogan registrations.
How to register a trademark slogan. It must be capable of being represented graphically. Do a trademark search. Not all slogans are registerable as trademarks so it will need to fulfil the following three criteria. Pay the filing fee. If you feel your slogan or phrase meets these qualifications you can submit a trademark registration application directly through the trademark electronic application system teas.
However in order to successfully obtain trademark protection for a slogan the standard criteria for trademark registration still. File a trademark application. Slogans can indeed be registered as trademarks but requires meeting certain criteria. A phrase such as a slogan or tagline can acquire value and play a major role in your business s success so it s important to trademark any phrases you use to protect your company identity against infringement through registration. To acquire federal registration the trademark applicant must create a consumer association with a product or service for example honk if you sell car horns for an applicant that sells car horns.
Provide all information requested by the uspto including the exact wording of your slogan your contact information and what goods or services your. Registering a trademark allows the person who registered it to control how the mark is used protect their brand and prohibit others from using the mark to sell their own products. Why register a slogan as a trademark. To qualify as protectible marks slogans must be either. The importance of a trademark registration for a slogan or phrase.
Every trademark application must include at least one filing basis and each filing basis. Businesses understandably wish to protect that value and the marketing efforts and resources involved in its creation. If you have a unique phrase or slogan for a business you will want to trademark it to protect its usage. The first step is to protect your idea and the best way to protect a slogan is to register it as a trademark. Check the uspto s tess database to make sure that your slogan isn t already trademarked.
Inherently distinctive and creative or. The right slogan can add significant value to a brand. Steps to trademark a slogan. Registering a slogan costs 500 to 2 000. It must be distinctive not descriptive of what the product is or does.